I often see the sentiment that YouTube and adblockers will be forever locked in a cat-and-mouse game. However, for many years now, Twitch has entirely eliminated adblocking on desktop web.
What is stopping YouTube from replicating Twitch’s advertising strategy of embedding ads directly into their videos?
Yes but at some point they will display the video encoded on the screen and you will need Nueralink style chip embedded in your brain to decode it. It will be impossible to record the content, strip the adds and share it outside the platform. Or maybe we will figure out how to decode the video by just monitoring the brain activity?